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Solmar Trading Grup SRL in Personal Accessories (Romania)

Solmar Trading Grup SRL in Personal Accessories (Romania)

Since its revenues declined continuously since 2010, not recovering along macroeconomic growth, and because it has been facing increasing competition from global mono-brands capturing market share at a fast pace, Solmar Trading Grup has needed to readjust its strategy. Additionally the group lost has half of its franchised brands, aggravating turnover loss. In 2014 the group started to accept Sodexo passes (salary supplement vouchers accepted by participating retailers) in order to extend its co...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Personal Accessories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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SOLMAR TRADING GRUP SRL IN PERSONAL ACCESSORIES (ROMANIA)
Euromonitor International
October 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Solmar Trading Grup SRL: Key Facts
Company Background
Internet Strategy
Competitive Positioning
Summary 2 Solmar Trading Grup SRL: Competitive Position 2015

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