Soft Drinks in Singapore


Attention: There is an updated edition available for this report.

Soft Drinks in Singapore

While overall soft drinks volume sales remain relatively stagnant in 2019, some categories have seen signs of recovery after a few years of decline due to health sentiments among consumers. With manufacturers actively expanding their portfolios with reduced or no-sugar added products, consumers have the option to lower their sugar consumption without reducing their soft drinks consumption entirely. RTD tea and sports drinks saw prominent new products with reduced sugar content, contributing to g...

Euromonitor International's Soft Drinks in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Soft Drinks in Singapore
Euromonitor International
December 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Soft Drinks Begins To Recover With Greater Shift To Reduced Sugar Products
Greater Shift Towards Healthier Choice in 2019
Coca-Cola Singapore Beverages Pte Ltd Maintains Lead in Market
New Products Mainly Revolve Around Reduced Sugar Or No Sugar
Sustainability Issue May Pose Challenge for Soft Drinks Players
Soft Drinks Expected To Grow Over Forecast Period
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 19 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 20 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 22 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 27 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 29 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 30 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 31 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 32 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Singapore
Sources
Summary 1 Research Sources
Headlines
Prospects
Desire for Healthier Beverage Continues To Drive Growth of Bottled Water
Sustainability Concerns May Dampen Demand for Bottled Water
Competitive Landscape
Danone Asia Holdings Pte Ltd Continues To Dominate in Value Terms
F&n Foods (s) Pte Ltd Maintains Dominance in Volume Terms
Boxed Water An Alternative To Pet Bottle
Category Data
Table 33 Off-trade Sales of Bottled Water by Category: Volume 2014-2019
Table 34 Off-trade Sales of Bottled Water by Category: Value 2014-2019
Table 35 Off-trade Sales of Bottled Water by Category: % Volume Growth 2014-2019
Table 36 Off-trade Sales of Bottled Water by Category: % Value Growth 2014-2019
Table 37 NBO Company Shares of Off-trade Bottled Water: % Volume 2015-2019
Table 38 LBN Brand Shares of Off-trade Bottled Water: % Volume 2016-2019
Table 39 NBO Company Shares of Off-trade Bottled Water: % Value 2015-2019
Table 40 LBN Brand Shares of Off-trade Bottled Water: % Value 2016-2019
Table 41 Forecast Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 42 Forecast Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 43 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 44 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Headlines
Prospects
Overall Carbonates Continues To Decline
Low Calorie Cola Carbonates Posts Highest Growth
Competitive Landscape
Coca-Cola Singapore Beverages Pte Ltd Continues To Lead
F&n Foods (s) Pte Ltd Trails in Second Place
Category Data
Table 45 Off-trade vs On-trade Sales of Carbonates: Volume 2014-2019
Table 46 Off-trade vs On-trade Sales of Carbonates: Value 2014-2019
Table 47 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2014-2019
Table 48 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2014-2019
Table 49 Off-trade Sales of Carbonates by Category: Volume 2014-2019
Table 50 Off-trade Sales of Carbonates by Category: Value 2014-2019
Table 51 Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
Table 52 Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
Table 53 Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
Table 54 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
Table 55 NBO Company Shares of Off-trade Carbonates: % Volume 2015-2019
Table 56 LBN Brand Shares of Off-trade Carbonates: % Volume 2016-2019
Table 57 NBO Company Shares of Off-trade Carbonates: % Value 2015-2019
Table 58 LBN Brand Shares of Off-trade Carbonates: % Value 2016-2019
Table 59 Forecast Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 60 Forecast Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 61 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 62 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 63 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 64 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
Headlines
Prospects
Continued Decline in Demand for Liquid Concentrates
Functional Positioning Becomes the Focus for Powder Concentrates
Competitive Landscape
Ribena Fares Better With Healthier Proposition and Promotions
Asia Farm Maintains Lead in Terms of Volume
Category Data
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 65 Off-trade Sales of Concentrates (RTD) by Category: Volume 2014-2019
Table 66 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2014-2019
Table 67 Off-trade Sales of Concentrates by Category: Value 2014-2019
Table 68 Off-trade Sales of Concentrates by Category: % Value Growth 2014-2019
Table 69 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2015-2019
Table 70 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2016-2019
Table 71 NBO Company Shares of Off-trade Concentrates: % Value 2015-2019
Table 72 LBN Brand Shares of Off-trade Concentrates: % Value 2016-2019
Table 73 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2019
Table 74 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2016-2019
Table 75 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2019
Table 76 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2016-2019
Table 77 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 78 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 79 Forecast Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 80 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
Headlines
Prospects
Juice Continues To Decline in Retail
Slower Growth in Coconut Water Due To Maturity
Potential for Healthier Options Remains
Competitive Landscape
Malaysia Dairy Industries Pte Ltd Remains Dominant
Coconut Water Players Continue To Outperform Juice Players
Category Data
Table 81 Off-trade Sales of Juice by Category: Volume 2014-2019
Table 82 Off-trade Sales of Juice by Category: Value 2014-2019
Table 83 Off-trade Sales of Juice by Category: % Volume Growth 2014-2019
Table 84 Off-trade Sales of Juice by Category: % Value Growth 2014-2019
Table 85 Leading Flavours for Off-trade 100% Juice: % Volume 2014-2019
Table 86 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2014-2019
Table 87 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2014-2019
Table 88 NBO Company Shares of Off-trade Juice: % Volume 2015-2019
Table 89 LBN Brand Shares of Off-trade Juice: % Volume 2016-2019
Table 90 NBO Company Shares of Off-trade Juice: % Value 2015-2019
Table 91 LBN Brand Shares of Off-trade Juice: % Value 2016-2019
Table 92 Forecast Off-trade Sales of Juice by Category: Volume 2019-2024
Table 93 Forecast Off-trade Sales of Juice by Category: Value 2019-2024
Table 94 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 95 Forecast Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Headlines
Prospects
More Premium Options Are Available for Rtd Coffee
Reduced Sugar Variants May Accelerate Over Forecast Period
Competitive Landscape
Nestlé Singapore Pte Ltd Gains Share Within Rtd Coffee
Pokka Corp (s) Pte Ltd Maintains Lead in Volume Terms
Category Data
Table 96 Off-trade Sales of RTD Coffee: Volume 2014-2019
Table 97 Off-trade Sales of RTD Coffee: Value 2014-2019
Table 98 Off-trade Sales of RTD Coffee: % Volume Growth 2014-2019
Table 99 Off-trade Sales of RTD Coffee: % Value Growth 2014-2019
Table 100 NBO Company Shares of Off-trade RTD Coffee: % Volume 2015-2019
Table 101 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2016-2019
Table 102 NBO Company Shares of Off-trade RTD Coffee: % Value 2015-2019
Table 103 LBN Brand Shares of Off-trade RTD Coffee: % Value 2016-2019
Table 104 Forecast Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 105 Forecast Off-trade Sales of RTD Coffee: Value 2019-2024
Table 106 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
Table 107 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2019-2024
Headlines
Prospects
Rtd Tea Benefits From Shift To Reduced Sugar Beverages
Flavour Innovation Accelerates To Attract Consumer Interest
Competitive Landscape
Pokka Corp (s) Pte Ltd Maintains Lead Within Rtd Tea
Coca-Cola Singapore Beverages Pte Ltd Sees Growth With Authentic Tea House
Category Data
Table 108 Off-trade Sales of RTD Tea by Category: Volume 2014-2019
Table 109 Off-trade Sales of RTD Tea by Category: Value 2014-2019
Table 110 Off-trade Sales of RTD Tea by Category: % Volume Growth 2014-2019
Table 111 Off-trade Sales of RTD Tea by Category: % Value Growth 2014-2019
Table 112 Leading Flavours for Off-trade RTD Tea: % Volume 2014-2019
Table 113 NBO Company Shares of Off-trade RTD Tea: % Volume 2015-2019
Table 114 LBN Brand Shares of Off-trade RTD Tea: % Volume 2016-2019
Table 115 NBO Company Shares of Off-trade RTD Tea: % Value 2015-2019
Table 116 LBN Brand Shares of Off-trade RTD Tea: % Value 2016-2019
Table 117 Forecast Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 118 Forecast Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 119 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 120 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
Headlines
Prospects
Slower Growth Expected for Regular Energy Drinks
Reduced Sugar Variants Help To Energise Category
Competitive Landscape
Tc Pharmaceutical Industry Co Ltd Expands Its Reduced Sugar Offering
Leading Brands Maintain Their Dominance With Promotional Activities
Category Data
Table 121 Off-trade Sales of Energy Drinks: Volume 2014-2019
Table 122 Off-trade Sales of Energy Drinks: Value 2014-2019
Table 123 Off-trade Sales of Energy Drinks: % Volume Growth 2014-2019
Table 124 Off-trade Sales of Energy Drinks: % Value Growth 2014-2019
Table 125 NBO Company Shares of Off-trade Energy Drinks: % Volume 2015-2019
Table 126 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2016-2019
Table 127 NBO Company Shares of Off-trade Energy Drinks: % Value 2015-2019
Table 128 LBN Brand Shares of Off-trade Energy Drinks: % Value 2016-2019
Table 129 Forecast Off-trade Sales of Energy Drinks: Volume 2019-2024
Table 130 Forecast Off-trade Sales of Energy Drinks: Value 2019-2024
Table 131 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
Table 132 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2019-2024
Headlines
Prospects
Sports Drink Sales Recover After Period of Decline
Reduced Sugar Variants Contribute To the Growth
Competitive Landscape
100plus Maintains Overwhelming Lead
Sports Drinks Becoming More Consolidated
Category Data
Table 133 Off-trade Sales of Sports Drinks: Volume 2014-2019
Table 134 Off-trade Sales of Sports Drinks: Value 2014-2019
Table 135 Off-trade Sales of Sports Drinks: % Volume Growth 2014-2019
Table 136 Off-trade Sales of Sports Drinks: % Value Growth 2014-2019
Table 137 NBO Company Shares of Off-trade Sports Drinks: % Volume 2015-2019
Table 138 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2016-2019
Table 139 NBO Company Shares of Off-trade Sports Drinks: % Value 2015-2019
Table 140 LBN Brand Shares of Off-trade Sports Drinks: % Value 2016-2019
Table 141 Forecast Off-trade Sales of Sports Drinks: Volume 2019-2024
Table 142 Forecast Off-trade Sales of Sports Drinks: Value 2019-2024
Table 143 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2019-2024
Table 144 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2019-2024
Headlines
Prospects
Asian Speciality Drinks Continues To Decline
Competitive Landscape
Yeo Continues To Lead the Category
Category Data
Table 145 Off-trade Sales of Asian Speciality Drinks: Volume 2014-2019
Table 146 Off-trade Sales of Asian Speciality Drinks: Value 2014-2019
Table 147 Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2014-2019
Table 148 Off-trade Sales of Asian Speciality Drinks: % Value Growth 2014-2019
Table 149 NBO Company Shares of Off-trade Asian Speciality Drinks: % Volume 2015-2019
Table 150 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Volume 2016-2019
Table 151 NBO Company Shares of Off-trade Asian Speciality Drinks: % Value 2015-2019
Table 152 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Value 2016-2019
Table 153 Forecast Off-trade Sales of Asian Speciality Drinks: Volume 2019-2024
Table 154 Forecast Off-trade Sales of Asian Speciality Drinks: Value 2019-2024
Table 155 Forecast Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2019-2024
Table 156 Forecast Off-trade Sales of Asian Speciality Drinks: % Value Growth 2019-2024

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