Despite its maturity, soft drinks total volume registers small growth in 2017. New launches or product relaunches help to boost sales, with companies making an effort to maintain consumers’ attention. Especially drinks with added health benefits or convenient packaging could increase their value sales in 2017. In volume terms, off-trade sales see a better performance than on-trade sales in 2017. Many consumers accept paying more on-trade for good food they do not have to cook at home, but they a...
Euromonitor International's Soft Drinks in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Soft Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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