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Smyk Sp zoo in Toys and Games (Poland)

Smyk Sp zoo in Toys and Games (Poland)

At the beginning of 2016, Empik Media & Fashion Group, which is the owner of Smyk, announced that it has entered into a preliminary agreement to sell all of the parts of Smyk Group. The buyer is a company which belongs to the Bridgepoint Capital Group, a large international private investment fund. Moreover, in 2016, a new version of the online store Smyk.com was launched with an even more user-friendly interface. Furthermore, the company is also expected to expand further through opening new st...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Toys and Games market;
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SMYK SP ZOO IN TOYS AND GAMES (POLAND)
Euromonitor International
June 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Smyk Sp zoo: Key Facts
Summary 2 Smyk Sp zoo: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Smyk Sp zoo: Private Label Portfolio
Competitive Positioning
Summary 4 Smyk Sp zoo: Competitive Position 2015

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