Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria

Due to rising prices, smokeless tobacco, e-vapour products and heated tobacco continued to record double-digit current value growth, although this was from a low sales base. Products in the category marginally benefited from health concerns due to COVID-19 with some higher-income consumers seeking perceived safer alternatives to cigarettes through e-vapour products and smokeless tobacco. The category continued to be dominated in value share terms by smokeless tobacco (comprising loose US-Style m...

Euromonitor International's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco, Tobacco Free Oral Nicotine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Nigeria
Euromonitor International
June 2021
List Of Contents And Tables
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN NIGERIA
KEY DATA FINDINGS
2020 IMPACT
Smokeless tobacco remains dominant value category, offering more affordable alternative to traditional options
E-vapour products remains niche due to high price points, therefore offering limited base of affluent urban consumers
Radford Snuff retains dominance of smoking tobacco, while e-vapour products remains highly fragmented in 2020
RECOVERY AND OPPORTUNITIES
Likely further move away from traditional tobacco amongst Nigerians offers opportunity for further expansion
Stronger demand for smoking tobacco compared to review period
E-vapour products offers strong value growth potential, but development could be impacted by further legislation
CATEGORY INDICATORS
Table 1 Number of Adult Vapers 2015-2020
CATEGORY DATA
Table 2 Sales of Smokeless Tobacco by Category: Volume 2015-2020
Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2015-2020
Table 4 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020
Table 5 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020
Table 6 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020
Table 7 NBO Company Shares of Smokeless Tobacco: % Volume 2016-2020
Table 8 LBN Brand Shares of Smokeless Tobacco: % Volume 2017-2020
Table 9 NBO Company Shares of E-Vapour Products: % Value 2016-2020
Table 10 LBN Brand Shares of E-Vapour Products: % Value 2017-2020
Table 11 Distribution of Smokeless Tobacco by Format: % Volume 2015-2020
Table 12 Distribution of E-Vapour Products by Format: % Value 2015-2020
Table 13 Forecast Sales of Smokeless Tobacco by Category: Volume 2020-2025
Table 14 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2020-2025
Table 15 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025
Table 16 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025
TOBACCO IN NIGERIA
EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Company response
Retailing shift
What next for tobacco?
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Health warnings
Plain packaging
Point-of-sale display bans
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 17 Number of Adult Smokers by Gender 2015-2020
MARKET DATA
Table 18 Sales of Tobacco by Category: Volume 2015-2020
Table 19 Sales of Tobacco by Category: Value 2015-2020
Table 20 Sales of Tobacco by Category: % Volume Growth 2015-2020
Table 21 Sales of Tobacco by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Tobacco by Category: Volume 2020-2025
Table 23 Forecast Sales of Tobacco by Category: Value 2020-2025
Table 24 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
Table 25 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources

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