Sleep aids is one consumer health category which saw good growth rates in 2016 and 2017 in Romania. Sales of OTC sleep aids were influenced by rising stress levels among consumers who blame demands from work and family as well as increased use of mobile devices as primary causes of their sleeplessness. It is proven that digital devices from smartphones and laptops to TVs emit blue light, which tricks the brain into producing less melatonin, a hormone crucial for restful sleep. The result is that...
Euromonitor International's Sleep Aids in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Sleep Aids market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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