Sleep Aids in Austria
COVID-19 and the measures taken to control it have put a strain on consumers who face job and wage insecurity, as well as general concerns over their health and the health of their family and friends. These added stresses and concerns have led to more people suffering from insomnia and sleep deprivation with this supporting demand for sleep aids. Despite this strong demand and the challenges created by the lockdown manufacturers were able to sustain a steady supply of sleep aids. Although sales...
Euromonitor International's Sleep Aids in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sleep Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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- Sleep Aids in Austria
- Euromonitor International
- January 2021
- List OF CONTENTS AND TABLES
- KEY DATA FINDINGS
- 2020 IMPACT
- Added concerns created by COVID-19 supports sales
- Busy working lives leading to sleep deprivation
- Strong brand awareness and distribution key to success in 2020
- RECOVERY AND OPPORTUNITIES
- Sleep aids expected to see more activity over the forecast period due to strong potential
- Easysleep expected to build on early success
- Focus remains on natural claims of products
- CATEGORY DATA
- Table 1 Sales of Sleep Aids: Value 2015-2020
- Table 2 Sales of Sleep Aids: % Value Growth 2015-2020
- Table 3 NBO Company Shares of Sleep Aids: % Value 2016-2020
- Table 4 LBN Brand Shares of Sleep Aids: % Value 2017-2020
- Table 5 Forecast Sales of Sleep Aids: Value 2020-2025
- Table 6 Forecast Sales of Sleep Aids: % Value Growth 2020-2025
- EXECUTIVE SUMMARY
- COVID-19 impact on consumer health
- COVID-19 country impact
- Company response
- Retailing shift
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
- Table 8 Life Expectancy at Birth 2015-2020
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2015-2020
- Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
- Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
- Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
- Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
- Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- Summary 1 OTC: Switches 2019-2020
- GLOBAL MACROECONOMIC ENVIRONMENT
- GLOBAL INDUSTRY ENVIRONMENT
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 2 Research Sources