Skin Care in Thailand

Skin Care in Thailand


Even after COVID-19 ended, many people still lived with increased levels of stress and anxiety, which can also cause skin problems. Thanks to rising health- and beauty-consciousness, consumers also tended to have high interest in adopting a skin care regime to improve their skin condition and pamper themselves. These factors helped to drive dynamic retail volume and current value growth in 2022. The ageing population and more knowledgeable consumers drove demand for anti-agers, as well as premiu...

Euromonitor International's Skin Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Skin Care in Thailand
Euromonitor International
May 2023
List Of Contents And Tables
SKIN CARE IN THAILAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Particularly strong growth for face masks and intensive eye care products
Entry of new brands, and expanded portfolios from existing brands
Anti-ageing is the main trend in skin care, driving numerous new product launches
PROSPECTS AND OPPORTUNITIES
Continued growth expected, driven by both mass and premium skin care
Aggressive promotions will be a strategy to attract consumers
Consumers likely to maintain their full skin care routine, even if they trade down
CATEGORY DATA
Table 1 Sales of Skin Care by Category: Value 2017-2022
Table 2 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Skin Care: % Value 2018-2022
Table 4 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2019-2022
Table 6 LBN Brand Shares of Anti-agers: % Value 2019-2022
Table 7 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2019-2022
Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2019-2022
Table 9 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 10 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN THAILAND
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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