Shanghai Uni-President Starbucks Co in Hot Drinks (Taiwan)
Shanghai Uni-President Starbucks Co will continue to focus on the expansion of its specialist coffee shops chain in Taiwan over the forecast period. At the same time, the company will seek to leverage the popularity of the Starbucks chain by improving retail distribution of its packaged and branded coffee products. However, it is not expected that the company will become a major player in coffee at the retail level.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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