As in previous years of the review period, value growth in sets/kits during 2014 was driven mainly by the strong performance of sets/kits comprising premium fragrances and skin care brands. The major problems faced by the companies present in the category ensuring a consistent supply of their products made it very difficult for them to promote and market sets/kits towards the end of the review period. Within this difficult context, the majority of sales of sets/kits were derived from premium...
Euromonitor International's Sets/Kits in Venezuela report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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