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Sensiblu SRL in Retailing (Romania)

Sensiblu SRL in Retailing (Romania)

Sensiblu is one of the oldest and best-known pharmacy chains in Romania. It is likely to continue to face growing competition within chemists/pharmacies, as more independent outlets enter this channel in the forecast period. In response, in order to maintain its visibility and consumer recognition, the company may seek to further expand its network into untapped areas in towns. However, these are the areas where it will face the greatest competition, due to the strong presence of independent out...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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    Euromonitor International
    January 2017
    Strategic Direction
    Company Background
    Digital Strategy
    Summary 1 Sensiblu SRL: Share of Sales Generated by Internet Retailing 2014-2016
    Private Label
    Summary 2 Sensiblu SRL: Private Label Portfolio
    Competitive Positioning
    Summary 3 Sensiblu SRL: Competitive Position 2015

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