Strengthening consumer awareness of food safety and hygiene was one of the most popular trends positively affecting growth of rice, pasta and noodles in Vietnam in 2016. Indeed, food scandals and government initiatives on educating the Vietnamese about unsafe food products resulted in consumers being more cautious when purchasing unbranded and unpackaged products of rice, pasta and noodles. Many consumers perceived unbranded and unpackaged rice and noodles, mainly available in traditional...
Euromonitor International's Rice, Pasta and Noodles in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Noodles, Pasta, Rice.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Rice, Pasta and Noodles market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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