Ricard SA in Alcoholic Drinks (France)

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Ricard SA in Alcoholic Drinks (France)

For the GBO Pernod Ricard Groupe, since France has dropped to fourth position just behind India, the activities of its Pernod and Ricard subsidiaries should become more tactical in its core country. The company no longer expects to post appreciable growth in actual volume terms in France. In fact, its priority in the country is expected to be to gain share in aniseed-flavoured spirits, whiskies, rum and vodka. This could be thanks to impressive progression, such as Absolut in vodka; or even due...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
June 2016
Strategic Direction
Key Facts
Summary 1 Ricard SA: Key Facts
Summary 2 Ricard SA: Operational Indicators
Competitive Positioning
Summary 3 Ricard SA: Competitive Position 2015

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