Despite challenging environments in select markets, Rewe Group was able to maintain stable sales thanks to its presence in more dynamic Eastern European markets and experimenting with new formats both in its domestic and international markets. Facing declining sales, Rewe Group exited the electronics and appliance channel and shut down Billa stores in Italy and Penny stores in Bulgaria, as well as experimental formats such as MADE by Rewe, which are steps back for the company.
Euromonitor International’s Rewe Group in Retailing (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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