Retailing in Thailand

Retailing in Thailand

Retailing in Thailand was boosted by rising consumer confidence, low unemployment, low interest rates and low inflation at the end of the review period. Consumers showed a growing willingness to make non-essential purchases with non-grocery specialists performing well alongside grocery retailers. Furthermore, the average household size continued to fall in 2019 with there being a growing number of single- and two-person households. This helped provide a boost to convenience stores and supermarke...

Euromonitor International's Retailing in Thailand report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Retailing in Thailand
Euromonitor International
April 2020
List OF CONTENTS AND TABLES
EXECUTIVE SUMMARY
Convenience is king as households get smaller and busier
E-commerce continues its rapid rise as its user base sees dynamic growth
Fresh food a key draw for grocery retailers
Value continues to play an important role for non-grocery items
The future looks bright for retailing in Thailand
OPERATING ENVIRONMENT
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2019
Physical retail landscape
Cash and carry
Table 1 Cash and Carry Sales: Value 2014-2019
Seasonality
11.11 or single day
Mid- and end-year sales
Black Friday
Back to School
Payments and delivery
Emerging business models
MARKET DATA
Table 2 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 3 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 4 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 5 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 6 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 7 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 8 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 9 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 11 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 12 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 13 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 14 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 15 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 17 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 18 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 19 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 20 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 21 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 23 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 24 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 25 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 26 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 27 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 28 Retailing GBO Company Shares: % Value 2015-2019
Table 29 Retailing GBN Brand Shares: % Value 2016-2019
Table 30 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 31 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 32 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 33 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 34 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 35 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 36 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 37 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 38 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 39 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 40 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 41 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 42 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 43 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 44 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 45 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 46 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 48 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 49 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 50 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 51 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 52 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 53 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 54 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 56 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 57 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 58 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 59 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 60 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 62 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 64 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 66 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 68 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 69 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 70 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 71 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 72 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024
DEFINITIONS
SOURCES
Summary 2 Research Sources
HEADLINES
PROSPECTS
Longer working hours and smaller households key growth drivers
Convenience stores offer more than just groceries and in nearby locations
Promotions and discounts extended to convenience stores
COMPETITIVE LANDSCAPE
7-Eleven continues to expand with new stores and services
Tesco Lotus Express and Family Mart introduce new services to drive sales
Saha Lawson opens outlets at train stations
CHANNEL DATA
Table 73 Convenience Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 74 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 75 Convenience Stores GBO Company Shares: % Value 2015-2019
Table 76 Convenience Stores GBN Brand Shares: % Value 2016-2019
Table 77 Convenience Stores LBN Brand Shares: Outlets 2016-2019
Table 78 Convenience Stores LBN Brand Shares: Selling Space 2016-2019
Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 80 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
PROSPECTS
HEADLINES
PROSPECTS
Hypermarkets facing mounting pressure as consumers favour neighbourhood stores
Low-price promise no longer enough to draw consumers into stores
Hypermarkets embrace O2O business model
COMPETITIVE LANDSCAPE
Big C pairs convenience stores with hypermarkets and acquires coffee shop chain
Tesco Lotus announces plans for smaller stores
Central Group launches ‘Thailand’s Amazing Durian & Fruit Fest’
CHANNEL DATA
Table 81 Hypermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 82 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 83 Hypermarkets GBO Company Shares: % Value 2015-2019
Table 84 Hypermarkets GBN Brand Shares: % Value 2016-2019
Table 85 Hypermarkets LBN Brand Shares: Outlets 2016-2019
Table 86 Hypermarkets LBN Brand Shares: Selling Space 2016-2019
Table 87 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 88 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
HEADLINES
PROSPECTS
Solid base of higher income consumers supports growth of supermarkets
Supermarkets focus on location, services and convenience
Fresh products draw consumers into stores
COMPETITIVE LANDSCAPE
Tops Market retains lead with a focus on customer loyalty
Foodland slows its expansion plans as competition heats up
Villa Market expanding both online and offline
CHANNEL DATA
Table 89 Supermarkets: Value Sales, Outlets and Selling Space 2014-2019
Table 90 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 91 Supermarkets GBO Company Shares: % Value 2015-2019
Table 92 Supermarkets GBN Brand Shares: % Value 2016-2019
Table 93 Supermarkets LBN Brand Shares: Outlets 2016-2019
Table 94 Supermarkets LBN Brand Shares: Selling Space 2016-2019
Table 95 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 96 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
HEADLINES
PROSPECTS
Traditional grocery retailers under threat as retailing modernises
Thai government offers support to traditional grocery retailers
Traditional grocery retailers benefit from unique offer
COMPETITIVE LANDSCAPE
FMCG brands provide support to traditional grocery retailers
Procter & Gamble offers hand to Thai government
Leading players look to deliver unique offer
CHANNEL DATA
Table 97 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 98 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 99 Sales in Traditional Grocery Retailers by Channel: Value 2014-2019
Table 100 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2014-2019
Table 101 Traditional Grocery Retailers Outlets by Channel: Units 2014-2019
Table 102 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 103 Traditional Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 104 Traditional Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 105 Traditional Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 106 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 107 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 108 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 109 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2019-2024
Table 110 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2019-2024
Table 111 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2019-2024
Table 112 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
HEADLINES
PROSPECTS
Modest growth projected as online retailers pile on the pressure
Retailers invest in digital marketing to gain an edge
Luxury apparel and footwear specialist retailers suffer setback in 2019
COMPETITIVE LANDSCAPE
Uniqlo’s expansion a key driver of growth
Jaspal collaborates with Karl Lagerfeld
Mixed results for fast fashion retailers
CHANNEL DATA
Table 113 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 114 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 115 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 116 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 117 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 118 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 119 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 120 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
HEADLINES
PROSPECTS
Demand for major appliances driving growth
Promotions and discounts lure consumers into stores
Retailers take an omnichannel approach
COMPETITIVE LANDSCAPE
Power Buy launches exchange programme
Consumers drawn towards shopping on credit
IT City relaunches Ace chain to benefit from gaming trend
CHANNEL DATA
Table 121 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 122 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 123 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 124 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 125 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 126 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 127 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 128 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
HEADLINES
PROSPECTS
Sales benefit from increase in self-medication
Mass market brands gain attention as consumers go in search of value
Consumers show growing willingness to supplement their diet
COMPETITIVE LANDSCAPE
Watsons invests in new technology to stay ahead of the competition
Rising demand for sports nutrition supplements sees new stores opening
Eveandboy continues its rapid rise with it targeting younger consumers
CHANNEL DATA
Table 129 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 130 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 131 Sales in Health and Beauty Specialist Retailers by Channel: Value 2014-2019
Table 132 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2014-2019
Table 133 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 134 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 135 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 136 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 137 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 138 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 139 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2019-2024
Table 140 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Rising number of smaller households benefits sales
Government mega infrastructure projects point to bright future
Retailers embracing virtual reality
COMPETITIVE LANDSCAPE
Home Pro launches credit card as it continues to grow
Siam lobal House announces expansion plans for northern Thailand
Boonthavom collaborates with Thai Air Asia
CHANNEL DATA
Table 141 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 142 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 143 Sales in Home and Garden Specialist Retailers by Channel: Value 2014-2019
Table 144 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2014-2019
Table 145 Home and Garden Specialist Retailers GBO Company Shares: % Value 2015-2019
Table 146 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2016-2019
Table 147 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2016-2019
Table 148 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2016-2019
Table 149 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 150 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 151 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2019-2024
Table 152 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2019-2024
HEADLINES
PROSPECTS
High prices and high operating costs presents challenges for department stores
Additional facilities add value to shopping experience
Collaborations with credit card companies offers new benefits
COMPETITIVE LANDSCAPE
Department stores offer incentives to ‘green’ shoppers
The Mall Group collaborates with credit card providers to attract shoppers
Central Watch Fest a feature of Central Group’s stores
CHANNEL DATA
Table 153 Department Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 154 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 155 Department Stores GBO Company Shares: % Value 2015-2019
Table 156 Department Stores GBN Brand Shares: % Value 2016-2019
Table 157 Department Stores LBN Brand Shares: Outlets 2016-2019
Table 158 Department Stores LBN Brand Shares: Selling Space 2016-2019
Table 159 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 160 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
HEADLINES
PROSPECTS
Variety stores records steady growth thanks to value proposition
Japanese retailer continues its rapid ascension thanks to current trends
Price/quality ratio important
COMPETITIVE LANDSCAPE
MUJI introduces MUJI Café to Thailand with new store opening
Daiso expands online as competition intensifies
New players eye expansion plans
CHANNEL DATA
Table 161 Variety Stores: Value Sales, Outlets and Selling Space 2014-2019
Table 162 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 163 Variety Stores GBO Company Shares: % Value 2015-2019
Table 164 Variety Stores GBN Brand Shares: % Value 2016-2019
Table 165 Variety Stores LBN Brand Shares: Outlets 2016-2019
Table 166 Variety Stores LBN Brand Shares: Selling Space 2016-2019
Table 167 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 168 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
PROSPECTS
HEADLINES
PROSPECTS
Direct selling under the cloud of e-commerce
Amway benefiting from demand for trusted weight management products
Consumer health retains a key role in direct selling
COMPETITIVE LANDSCAPE
Amway launches CORE PLUS+ bonus plan
Mistine finding success with balance between the online and offline channels
International brands retain dominance
CHANNEL DATA
Table 169 Direct Selling by Category: Value 2014-2019
Table 170 Direct Selling by Category: % Value Growth 2014-2019
Table 171 Direct Selling GBO Company Shares: % Value 2015-2019
Table 172 Direct Selling GBN Brand Shares: % Value 2016-2019
Table 173 Direct Selling Forecasts by Category: Value 2019-2024
Table 174 Direct Selling Forecasts by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Homeshopping looks to adapt by building trust and investing in the digital channel
Transition to digital TV offers new opportunities for homeshopping
Time limits a key tool in driving impulse purchases
COMPETITIVE LANDSCAPE
TV Direct investing in the future
Amarin announces plans to launch homeshopping business
O Shopping turns to radio to expand its audience
CHANNEL DATA
Table 175 Homeshopping by Category: Value 2014-2019
Table 176 Homeshopping by Category: % Value Growth 2014-2019
Table 177 Homeshopping GBO Company Shares: % Value 2015-2019
Table 178 Homeshopping GBN Brand Shares: % Value 2016-2019
Table 179 Homeshopping Forecasts by Category: Value 2019-2024
Table 180 Homeshopping Forecasts by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Vending set to benefit from expansion but convenience stores remain a threat
Innovation adds to the appeal of vending
New products and services appearing in vending machines
COMPETITIVE LANDSCAPE
Vending plus launches face pay technology
7-Eleven enters vending
Sun 108 plans to expand its number of vending machines
CHANNEL DATA
Table 181 Vending by Category: Value 2014-2019
Table 182 Vending by Category: % Value Growth 2014-2019
Table 183 Vending GBO Company Shares: % Value 2015-2019
Table 184 Vending Forecasts by Category: Value 2019-2024
Table 185 Vending Forecasts by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Increasing access to the internet driving growth
Low prices remain a key attraction for consumers
Busy cities and hectic lifestyles feeding demand for e-commerce
COMPETITIVE LANDSCAPE
Lazada sees record sales during 9.9 shopping festival
Ronaldo helps Shopee bag record sales
Sansiri teams up with Lazada to provide unique property buying experience
CHANNEL DATA
Table 186 E-Commerce by Channel and Category: Value 2014-2019
Table 187 E-Commerce by Channel and Category: % Value Growth 2014-2019
Table 188 E-Commerce GBO Company Shares: % Value 2015-2019
Table 189 E-Commerce GBN Brand Shares: % Value 2016-2019
Table 190 Forecast E-Commerce by Channel and Category: Value 2019-2024
Table 191 Forecast E-Commerce by Channel and Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Smartphone ownership rockets driving growth of mobile internet retailing
Mobile apps key to development
Social media playing a key role in the development of mobile e-commerce
COMPETITIVE LANDSCAPE
JD.co.th offers incentives to new and existing customers
Grocery retailers launch apps to build consumer loyalty
Lazada entices consumers with sign-up bonus and app-only promotions
CHANNEL DATA
Table 192 Mobile E-Commerce: Value 2014-2019
Table 193 Mobile E-Commerce: % Value Growth 2014-2019
Table 194 Mobile E-Commerce Forecasts: Value 2019-2024
Table 195 Mobile E-Commerce Forecasts: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Convenience key to the development of food and drink e-commerce
Expansion into secondary areas key to the development of the channel
New businesses pop up around food and drink e-commerce
COMPETITIVE LANDSCAPE
Lazada launches LazMart, its online supermarket
Central Food Retail collaborates with GrabFood for Valentine’s Day offer
Villa Market creates loyalty programme for online platform
CHANNEL DATA
Table 196 Food and Drink E-Commerce: Value 2014-2019
Table 197 Food and Drink E-Commerce: % Value Growth 2014-2019
Table 198 Food and Drink E-Commerce Forecasts: Value 2019-2024
Table 199 Food and Drink E-Commerce Forecasts: % Value Growth 2019-2024

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