Retail tissue remains price driven, a trend revealed not only by the growth of low-cost brands such as Toily and SM Bonus but by the preference of consumers to upsize the toilet paper packs that they buy in order to save money. Its average unit price rose by 1% in 2016, slightly lower growth compared to 2015, due to the patronage of big pack sizes. There is also a sentiment amongst consumers that it is not worth it to buy an expensive brand of toilet paper because the tissue would only be used f...
Euromonitor International's Retail Tissue in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Facial Tissues, Paper Tableware, Paper Towels, Toilet Paper.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Retail Tissue market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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