Reckitt Benckiser (M) Sdn Bhd in Home Care (Malaysia)
The company is expected to remain focused on its core brands in air care and toilet care by introducing a wider range of new products as well as engaging in more frequent marketing and promotional activities.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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