Ready Meals Packaging in Thailand
Consumers usually choose a ready meal based on the picture of the food on the packaging. They expect the food inside to look similar to the image after heating and taste good. These factors have inspired brand owners to develop both packaging and food accordingly. A picture of the prepared meal on the packaging is a must, plus clear preparation instructions. The concept behind ready meals is convenience, thus secondary packaging such as trays should be microwavable and the product should be read...
Euromonitor International's Ready Meals Packaging in Thailand report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Ready Meals Packaging market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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