RTD Tea in Malaysia

RTD Tea in Malaysia

The sharp drop in on-trade performance in 2020 has been caused by government stay-at-home orders in response to the pandemic, as well as by more consumers substituting RTD tea with fresh tea or tea mixes, as well as buying RTD tea via retail to drink at home. To encourage on-trade consumption, some companies have taken interesting initiatives to market their products. For example, Fraser & Neave Teh Tarik Ori was promoted using a virtual event, the “Mamak Virtual Terbesar Teh Tarik Ori F&N”, wit...

Euromonitor International's RTD Tea in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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