Wide-scale advertising of leading brands during the long, hot summer attracted many customers in both off-trade and on-trade, driving category growth. RTD tea has a loyal consumer base of all ages and is frequently advertised in mass media, on TV and billboards, and at point of sale, especially during summer. RTD tea is part of the standard offer of on-trade establishments of all sizes in Hungary. Leading manufacturers regularly invested in product development releasing new, reduced sugar versio...
Euromonitor International's RTD Tea in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the RTD Tea market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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