RTD Coffee in Poland

RTD Coffee in Poland

RTD coffee saw strong off-trade volume and current value growth in 2019. However, this was from a very low base. RTD coffee has been something of an overlooked category in Poland. Due to the low levels of consumer interest in the product, retailers do not focus very much on the positioning of RTD coffee on store shelves. Products therefore have a lack of visibility in stores. Availability is also poor, with RTD coffee mainly available in supermarkets and hypermarkets, and sometimes in discounter...

Euromonitor International's RTD Coffee in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Rtd Coffee in Poland
Euromonitor International
December 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Rtd Coffee Has Been Overlooked, But Busy Lives Could Change This
Competition From Hot Coffee Hampers Growth But New Launches Are Seen
Launches by Starbucks and Costa Coffee Expected To Boost Sales
Competitive Landscape
Private Label Leads, But Arla Sees the Strongest Growth With Starbucks
Starbucks Launch Gives Impetus To Rtd Coffee
Costa Coffee Set To Enter Rtd Coffee and Shake Up the Competition
Category Data
Table 1 Off-trade Sales of RTD Coffee: Volume 2014-2019
Table 2 Off-trade Sales of RTD Coffee: Value 2014-2019
Table 3 Off-trade Sales of RTD Coffee: % Volume Growth 2014-2019
Table 4 Off-trade Sales of RTD Coffee: % Value Growth 2014-2019
Table 5 NBO Company Shares of Off-trade RTD Coffee: % Volume 2015-2019
Table 6 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2016-2019
Table 7 NBO Company Shares of Off-trade RTD Coffee: % Value 2015-2019
Table 8 LBN Brand Shares of Off-trade RTD Coffee: % Value 2016-2019
Table 9 Forecast Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 10 Forecast Off-trade Sales of RTD Coffee: Value 2019-2024
Table 11 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
Table 12 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2019-2024
Executive Summary
Continued Growth, With Healthier Categories Increasingly Popular
Health Trend Impacts the Types of Soft Drinks Purchased
Consumers Move To Brands Thanks To Higher Disposable Incomes
Flavour Innovation Attract Consumers
Overall Growth, With Better Performances for Sports-related Categories
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Poland
Sources
Summary 1 Research Sources

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