RTD Coffee in Norway
The small category of RTD coffee in Norway continued to experience stable growth in 2019, underpinned by new product innovation. These included the offer of original flavour combinations such as vanilla, salted caramel and hazelnut. RTD coffee mainly appeals to a younger demographic in Norway, with the consumer group more willing to try new and interesting flavours, making it a fairly innovation-driven category. However, mirroring trends within RTD tea, producers are now also targeting older con...
Euromonitor International's RTD Coffee in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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- Rtd Coffee in Norway
- Euromonitor International
- December 2019
- LIST OF CONTENTS AND TABLES
- Headlines
- Prospects
- Innovation Continues To Drive Category While Expanding Consumer Base
- Reduced Sugar Variants Address Health Trend But Flavour Remains Important
- Increasing Competition From Outside of the Category
- Competitive Landscape
- Tine Looks To Further Develop Flavour Innovation To Address Increasing Competition
- Arla Foods Loses Share Due To Strong Entrance of Coca-Cola
- Disruption To Rtd Coffee With Entrance of Organic Brand Honest
- Category Data
- Table 1 Off-trade Sales of RTD Coffee: Volume 2014-2019
- Table 2 Off-trade Sales of RTD Coffee: Value 2014-2019
- Table 3 Off-trade Sales of RTD Coffee: % Volume Growth 2014-2019
- Table 4 Off-trade Sales of RTD Coffee: % Value Growth 2014-2019
- Table 5 NBO Company Shares of Off-trade RTD Coffee: % Volume 2015-2019
- Table 6 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2016-2019
- Table 7 NBO Company Shares of Off-trade RTD Coffee: % Value 2015-2019
- Table 8 LBN Brand Shares of Off-trade RTD Coffee: % Value 2016-2019
- Table 9 Forecast Off-trade Sales of RTD Coffee: Volume 2019-2024
- Table 10 Forecast Off-trade Sales of RTD Coffee: Value 2019-2024
- Table 11 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
- Table 12 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2019-2024
- Executive Summary
- Improving Performance for Soft Drinks Supported by Diverse Offer of Reduced Sugar and Functional Products
- Strong Growth for Energy Drinks As Producers Look To Focus on Healthier Variants
- Long-standing Competition Between Two Established Players
- Discounters Strengthens Dominant Position Due To Increasing Prices of Soft Drinks
- Positive Performance for Soft Drinks With Further Focus on Developing Healthier Natural Or More Functional Products
- Market Data
- Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
- Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
- Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
- Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
- Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
- Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
- Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
- Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
- Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
- Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
- Table 23 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
- Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
- Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
- Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
- Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
- Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
- Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
- Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
- Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
- Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
- Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
- Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
- Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
- Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
- Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
- Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
- Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
- Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
- Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
- Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
- Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
- Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
- Appendix
- Fountain Sales in Norway
- Sources
- Summary 1 Research Sources