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RPB SA in Alcoholic Drinks (Argentina)

RPB SA in Alcoholic Drinks (Argentina)

RPB maintains a strategy which has made it successful, this being offering low prices and limiting its spending on advertising and marketing. However, this strategy is now encountering problems as consumers are opting for premium products over economy offerings.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Alcoholic Drinks market;
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    RPB SA IN ALCOHOLIC DRINKS (ARGENTINA)
    Euromonitor International
    June 2016
    LIST OF CONTENTS AND TABLES
    Strategic Direction
    Key Facts
    Summary 1 RPB SA: Key Facts
    Summary 2 RPB SA: Operational Indicators
    Competitive Positioning
    Summary 3 RPB SA: Competitive Position 2015

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