Procter & Gamble (Guangzhou) Ltd in Tissue and Hygiene (China)
As the world's largest consumer products company, Procter & Gamble has announced that it plans to sell, terminate, or eliminate nearly 100 P&G brands, with the hope of accelerating sales growth by simplifying its product portfolio. It is reported that more than half of the total number of brands are being cut, all of which are non-core brands with annual sales of less than US$100 million. However, trade sources indicated that the shift is unlikely to make a significant impact on China's market...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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