Premium Beauty and Personal Care in Sweden
Premium beauty and personal care saw strong performance in 2022, gaining share at the expense of mass brands most categories. While current value growth was noticeably boosted by inflation and rising unit prices, sales were also driven by an increase in the number of social occasions, such as parties and weddings, where premium products tend to be more desired and more socially acceptable than their mass equivalents. Indeed, the normalisation of consumer behaviour, following the COVID-19 crisis,...
Euromonitor International's Premium Beauty and Personal Care in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Premium Beauty and Personal Care in Sweden
- Euromonitor International
- May 2023
- List Of Contents And Tables
- PREMIUM BEAUTY AND PERSONAL CARE IN SWEDEN
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Return to pre-pandemic lifestyles revives premiumisation trend
- Artisanal products with “clean” beauty credentials fuel growth in skin care, while niche fragrances gain further appeal
- Affordable premium brands gain traction
- PROSPECTS AND OPPORTUNITIES
- Premium brands will continue to benefit from home indulgence trend, although inflationary pressures will restrict growth potential
- Demographic trends will have positive impact on sales
- Digital marketing will remain important, especially for niche offerings
- CATEGORY DATA
- Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
- Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
- Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
- Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
- Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
- BEAUTY AND PERSONAL CARE IN SWEDEN
- EXECUTIVE SUMMARY
- Beauty and personal care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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