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Premium Beauty and Personal Care in Morocco

Premium Beauty and Personal Care in Morocco

Premium beauty and personal care brands registered growth at a moderate pace, especially in the women’s segment. With hectic lifestyles, women treated themselves with premium products more than before. Bars working adults, their income levels continued to improve and their product awareness was high. Regardless of the stable economic conditions of the country, these consumers purchase three or more premium products per year. They are emotionally connected to premium products and this factor infl...

Euromonitor International's Premium Beauty and Personal Care in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Sets/Kits, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


PREMIUM BEAUTY AND PERSONAL CARE IN MOROCCO
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Women's Changing Lifestyles Affect Premium Brands
Consumer Awareness of Premium Products Increasing Rapidly
the Healthy Lifestyle Trend Benefits the Sales Performance of Premium Brands
Competitive Landscape
Social Media Constitutes An Indirect Competitor To Premium Brands in Morocco
Competition Arises From New Entrants
Traditional Beauty Shops Considered A Threat To Established Premium Brands
Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Category Benefits From Positive Economic Conditions
Competition Rising Among Beauty and Personal Care Brands
Innovation Through Better Customisation
Social Media Shapes Consumer Preferences
Mass Beauty and Personal Care Brands Expand Their Distribution Channels
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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