Premium Beauty and Personal Care in Japan
In the review period, products with extremely high unit prices were launched in the Japanese market, which supported the growth of the premium segment. In 2018, Kao Corp further accelerated premiumisation by launching an anti-ageing cream called Est The Cream TR, which cost JPY30,000 (exc. tax) for 30g. Kanebo Cosmetics, owned by Kao Corp, also launched a new premium skin care line under its Kanebo brand called Kanebo The Exceptional in 2018. Within this product line, moisturiser Kanebo The Crea...
Euromonitor International's Premium Beauty and Personal Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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