The popularity of open loop pre-paid cards continued to increase in 2014. All parameters for open loop pre-paid cards recorded positive performances in 2014: numbers of cards in circulation, the value of transactions and the number of transactions. This was a continuation of positive performances over the rest of the review period. Consumers find it beneficial to charge their pre-paid cards when shopping. Furthermore, this method of payment helps consumers to better control their expenditure.
Euromonitor International's Pre-Paid Transactions in Denmark report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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