Pre-Paid Cards in Taiwan
The four leading brands – EasyCard, Icash, I-PASS and HappyCash – account for the lion’s share of pre-paid cards in volume terms in Taiwan. The functions of these cards are increasingly overlapping. All can now be used on public transport, as well as to make micropayments. In general, these brands have established a strong role within people’s daily lives, offer convenience and give consumers attractive rewards. Dual function cards – pre-paid cards with co-branded credit or debit card functional...
Euromonitor International's Pre-Paid Transactions in Taiwan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Pre-Paid Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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- PRE-PAID CARDS IN TAIWAN
- Euromonitor International
- November 2018
- LIST OF CONTENTS AND TABLES
- Headlines
- Prospects
- Differentiation Is Diminishing Amongst the Leading Players
- Rising Competition Makes the Environment Tougher for Card Issuers
- the Decline of Network Branded Gift Cards
- Competitive Landscape
- the Largest Player, Easycard, Continues To Expand Usage
- I-pass Looks To New Channels for Collaboration
- Newcomers Take Small Steps
- Category Data
- Table 1 Pre-paid Cards: Number of Cards in Circulation 2013-2018
- Table 2 Pre-paid Cards Transactions 2013-2018
- Table 3 Pre-paid Cards in Circulation: % Growth 2013-2018
- Table 4 Pre-paid Cards Transactions: % Growth 2013-2018
- Table 5 Closed Loop Pre-paid Cards Transactions 2013-2018
- Table 6 Closed Loop Pre-paid Cards Transactions: % Growth 2013-2018
- Table 7 Open Loop Pre-paid Cards Transactions 2013-2018
- Table 8 Open Loop Pre-paid Cards Transactions: % Growth 2013-2018
- Table 9 Pre-paid Cards: Number of Cards by Issuer 2013-2017
- Table 10 Pre-paid Cards: Number of Cards by Operator 2013-2017
- Table 11 Pre-paid Cards Transaction Value by Issuer 2013-2017
- Table 12 Pre-paid Cards Transaction Value by Operator 2013-2017
- Table 13 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
- Table 14 Closed Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
- Table 15 Closed Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
- Table 16 Closed Loop Pre-paid Cards Transaction Value by Operator 2013-2017
- Table 17 Open Loop Pre-paid Cards: Number of Cards by Issuer 2013-2017
- Table 18 Open Loop Pre-paid Cards: Number of Cards by Operator 2013-2017
- Table 19 Open Loop Pre-paid Cards Transaction Value by Issuer 2013-2017
- Table 20 Open Loop Pre-paid Cards Transaction Value by Operator 2013-2017
- Table 21 Forecast Pre-paid Cards: Number of Cards in Circulation 2018-2023
- Table 22 Forecast Pre-paid Cards Transactions 2018-2023
- Table 23 Forecast Pre-paid Cards in Circulation: % Growth 2018-2023
- Table 24 Forecast Pre-paid Cards Transactions: % Growth 2018-2023
- Table 25 Forecast Closed Loop Pre-paid Cards Transactions 2018-2023
- Table 26 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
- Table 27 Forecast Open Loop Pre-paid Cards Transactions 2018-2023
- Table 28 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2018-2023
- Executive Summary
- Major Players Maintain Their Dominance As Product Differentiation Declines
- the Importance of Younger Consumers Grows
- Taiwan Gradually Moves Towards Greater Digital Accessibility
- the Year of Line Pay
- Mobile Payments and Young Consumers Will Be the Focus
- Market Indicators
- Table 29 Number of POS Terminals: Units 2013-2018
- Table 30 Number of ATMs: Units 2013-2018
- Table 31 Value Lost to Fraud 2013-2018
- Table 32 Card Expenditure by Location 2017
- Table 33 Financial Cards in Circulation by Type: % Number of Cards 2013-2018
- Table 34 Domestic versus Foreign Spend 2018
- Market Data
- Table 35 Financial Cards by Category: Number of Cards in Circulation 2013-2018
- Table 36 Financial Cards by Category: Number of Accounts 2013-2018
- Table 37 Financial Cards Transactions by Category: Value 2013-2018
- Table 38 Financial Cards by Category: Number of Transactions 2013-2018
- Table 39 Consumer Payments by Category: Value 2013-2018
- Table 40 Consumer Payments by Category: Number of Transactions 2013-2018
- Table 41 M-Commerce by Category: Value 2013-2018
- Table 42 M-Commerce by Category: % Value Growth 2013-2018
- Table 43 Financial Cards: Number of Cards by Issuer 2013-2017
- Table 44 Financial Cards: Number of Cards by Operator 2013-2017
- Table 45 Financial Cards: Card Payment Transactions Value by Operator 2013-2017
- Table 46 Financial Cards: Card Payment Transactions Value by Issuer 2013-2017
- Table 47 Forecast Financial Cards by Category: Number of Cards in Circulation 2018-2023
- Table 48 Forecast Financial Cards by Category: Number of Accounts 2018-2023
- Table 49 Forecast Financial Cards Transactions by Category: Value 2018-2023
- Table 50 Forecast Financial Cards by Category: Number of Transactions 2018-2023
- Table 51 Forecast Consumer Payments by Category: Value 2018-2023
- Table 52 Forecast Consumer Payments by Category: Number of Transactions 2018-2023
- Table 53 Forecast M-Commerce by Category: Value 2018-2023
- Table 54 Forecast M-Commerce by Category: % Value Growth 2018-2023
- Sources
- Summary 1 Research Sources