Post-Luxury Travel Part II: Unique Selling Points
Luxury travel is democratising. Contemporary luxury hotels are less about price, and not just about fluffy towels, stuffy grand lounges and stiff waiters. There is a rise of more affordable luxury, with intangible experiences including time, space, authenticity, community, individuality and mindfulness increasingly understood as luxury. This report is the second of two on post-luxury, providing examples on how lodging companies are innovating to cater to changing consumer demands.
Euromonitor International's Post-Luxury Travel Part II: Unique Selling Points global briefing offers an insight into to the size and shape of the Travel market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.
Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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