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Portable Players in Taiwan

Portable Players in Taiwan

Although overall portable players registered positive retail volume growth in 2019, a stronger performance was hampered by the strong retail volume decline recorded by portable media players, which lack innovation and connectivity, pushing consumers to move to smaller multifunctional devices that are easier to carry whilst travelling, such as smartphones or tablets. Lack of connectivity of portable media players means that they do not support the ongoing trend for streaming apps and can only be...

Euromonitor International's Portable Players in Taiwan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Portable Players in Taiwan
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Demand for Portable Media Players Continues To Decline Due To Multifunctionality of Smartphones and Tablets for On-the-go Viewing
Wireless Speakers Continues To Record Impressive Performance Offering Convenience and Interactive Features
Limited Demand for E-readers Compounded by Lack of Chinese Language Content
Competitive Landscape
Strong Entry for Tichome in Wireless Speakers Threatens Fragile Lead of Philips
Apple and Sony Record Positive Performances in Declining Category
Growth Potential of Wireless Speakers To Encourage Higher Number of Players and Greater Innovation
Category Data
Table 1 Sales of Portable Players by Category: Volume 2014-2019
Table 2 Sales of Portable Players by Category: Value 2014-2019
Table 3 Sales of Portable Players by Category: % Volume Growth 2014-2019
Table 4 Sales of Portable Players by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Portable Players: % Volume 2015-2019
Table 6 LBN Brand Shares of Portable Players: % Volume 2016-2019
Table 7 Distribution of Portable Players by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Portable Players by Category: Volume 2019-2024
Table 9 Forecast Sales of Portable Players by Category: Value 2019-2024
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2019-2024
Executive Summary
Consumers Demand Greater Innovation Before Committing To Purchasing in Saturated Market
Smart Appliances and Multifunctionality Increasingly Appeal To Tech-savvy Consumers
Samsung Strengthens Leadership, While Apple Gains One Position
Electronics and Appliance Specialist Retailers Continues To Lose Consumers To Internet Retailing
Innovation and Multifunctionality Will Continue To Dictate Consumer Demand Moving Forward
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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