Wireless speakers has been the only category within portable players to record a positive performance in Greece during 2016. The connectivity and all-in-one trends which are built around smartphones have had a positive impact on certain products like wireless speakers and a devastating impact on others, such as portable media players. Wireless speakers, although starting from a rather low point, is rapidly expanding and in 2016 the category has recorded a 25% increase in retail volume terms.
Euromonitor International's Portable Players in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Portable Players market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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