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Portable Players in China

Portable Players in China

Booming sales of low-priced speakers manufactured by major domestic internet companies drove dynamic volume growth in wireless speakers at the end of the review period. Following Google, Apple and Amazon’s respective launches of the smart speakers, Google Home, Home Pod and Echo, on the international stage, Chinese internet companies, including Alibaba Group Holding, Xiaomi Technology Co, JD.com and Baidu, have produced their own-brand smart speakers. To gain share, leading brands even carried o...

Euromonitor International's Portable Players in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Portable Players in China
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Low-priced Domestic Speakers Drive Dynamic Growth in Wireless Speakers
Introducing Child-specific Features
Smartphones Represents Major Threat To E-readers and Portable Media Players
Competitive Landscape
Alibaba Achieves Strong Position Through Aggressive Pricing Strategy
Growing Number of Players Looking To Benefit From Category Growth
Dominant Player, Amazon, Introduces Affordable Localised Products in E-readers
Category Data
Table 1 Sales of Portable Players by Category: Volume 2014-2019
Table 2 Sales of Portable Players by Category: Value 2014-2019
Table 3 Sales of Portable Players by Category: % Volume Growth 2014-2019
Table 4 Sales of Portable Players by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Portable Players: % Volume 2015-2019
Table 6 LBN Brand Shares of Portable Players: % Volume 2016-2019
Table 7 Distribution of Portable Players by Channel: % Volume 2014-2019
Table 8 Forecast Sales of Portable Players by Category: Volume 2019-2024
Table 9 Forecast Sales of Portable Players by Category: Value 2019-2024
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2019-2024
Executive Summary
Changing Face of Entertainment Exerting Strong Influence on Consumer Electronics
Trend Towards Specialisation and Personalisation in 2019
Domestic Companies Maintain Dominance, Supported by Ongoing Innovation
Internet Retailing Consolidates Position As Leading Channel
5g Set To Have An Influential Role To Play in Development of Consumer Electronics
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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