Due to the negative effects of the downturn in the local economy and the effect that devaluation of the Brazilian real had on consumer confidence and purchasing powers, the performance of consumer electronics in 2016 was again disappointing for the second year running; however, the downturn had a particularly negative impact on demand for product types that were increasingly perceived as outdated and faced competition from alternative devices that could perform the same function. One such produc...
Euromonitor International's Portable Players in Brazil report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Portable Players market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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