Portable Players in Austria
Beyond the lockdown, COVID-19 is still influencing the behaviour of Austrian consumers as they are spending further time at home. A lot of consumers have therefore taken the opportunity to invest in their home entertainment as uncertainty remains regarding “going back to normal”. Home seclusion is thus benefiting wireless speakers, but working against already declining portable media players, which tend to be used out of the home. Wireless speakers are increasingly affordable and this has encour...
Euromonitor International's Portable Players in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- Portable Players in Austria
- Euromonitor International
- October 2020
- List OF CONTENTS AND TABLES
- KEY DATA FINDINGS
- 2020 IMPACT
- “Hometainment” battle is won by wireless speakers
- The number of wireless speakers per household is rising
- Harman continues to set the tone in portable players
- RECOVERY AND OPPORTUNITIES
- Slight fall in sales predicted as wireless speakers slow down
- Portable media players and e-readers to become cheaper
- Strong momentum of e-commerce set to continue
- CATEGORY DATA
- Table 1 Sales of Portable Players by Category: Volume 2015-2020
- Table 2 Sales of Portable Players by Category: Value 2015-2020
- Table 3 Sales of Portable Players by Category: % Volume Growth 2015-2020
- Table 4 Sales of Portable Players by Category: % Value Growth 2015-2020
- Table 5 NBO Company Shares of Portable Players: % Volume 2016-2020
- Table 6 LBN Brand Shares of Portable Players: % Volume 2017-2020
- Table 7 Distribution of Portable Players by Channel: % Volume 2015-2020
- Table 8 Forecast Sales of Portable Players by Category: Volume 2020-2025
- Table 9 Forecast Sales of Portable Players by Category: Value 2020-2025
- Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2020-2025
- Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2020-2025
- EXECUTIVE SUMMARY
- COVID-19 impact on consumer electronics
- COVID-19 country impact
- Leader Samsung proving resilient to economic shock caused by pandemic
- Retailing shift
- Economic downturn to reinforce conservative attitude towards consumer electronics
- MARKET DATA
- Table 12 Sales of Consumer Electronics by Category: Volume 2015-2020
- Table 13 Sales of Consumer Electronics by Category: Value 2015-2020
- Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
- Table 15 Sales of Consumer Electronics by Category: % Value Growth 2015-2020
- Table 16 NBO Company Shares of Consumer Electronics: % Volume 2016-2020
- Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2017-2020
- Table 18 Distribution of Consumer Electronics by Channel: % Volume 2015-2020
- Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2020-2025
- Table 20 Forecast Sales of Consumer Electronics by Category: Value 2020-2025
- Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
- Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2020-2025
- DISCLAIMER
- GLOBAL MACROECONOMIC ENVIRONMENT
- GLOBAL INDUSTRY ENVIRONMENT
- SOURCES
- Summary 1 Research Sources