Pigeon Corp in Home Care (South Korea)
In 2015, Pigeon Corp announced its 2020 company vision which outlines the company’s directions to become a household care global player. The keywords of the vision are “innovation” and “win-win strategy”. The initial step is to increase the product line-up for laundry detergents and dishwashing.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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