OBI’s strategy is focused on expanding its strong position in home and garden specialist retailers by continuous efforts to extend its store coverage across the whole of Germany. To keep up with the times, the company is investing in its multi-channel concept to ensure further revenue growth in the years ahead. OBI has already introduced click-and-collect and shipping services for its customers. Being the most popular home improvement and gardening specialist retail chain in Germany, it will und...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Home and Garden market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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