Other pet food products recorded consistent declines over the review period for a variety of reasons. Declining discretionary spending due to the recession, smaller homes, more stringent regulations for keeping pets in condominiums and urban areas in general all led to declines, while the humanisation of pets is a trend that Italians applied to cats and dogs, not to other pets. As a consequence, brands and private label allocated less shelf space to these products.
Euromonitor International's Other Pet Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Bird Food, Fish Food, Small Mammal/Reptile Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Other Pet Food market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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