Personal Luxury in Italy

Personal Luxury in Italy

The rise of experiential luxury continued to hamper the development of personal luxury in Italy at the end of the review period. Personal luxury saw only slow current value growth in 2019, as consumers continued to focus more on experiential luxury categories such as luxury hotels and luxury foodservice. There is an increasing shift in consumer behaviour from “owning” to “being” in Italy, with millennials especially tending to focus less on luxury assets and looking for more unique and exclusive...

Euromonitor International's Personal Luxury in Italy report offers a comprehensive guide to the size and shape of the Personal Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Personal Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change

Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Leather Goods, Luxury Portable Consumer Electronics, Luxury Timepieces, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Personal Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Personal Luxury in Italy
Euromonitor International
January 2020
Experiential Luxury Hampers the Growth of Personal Luxury
Luxury Leather Goods Leads Growth Thanks To Rising Spending by International Tourists
the Rise of Internet Retailing Within Personal Luxury
Competitive Landscape
Guccio Gucci Extends Its Lead With Gucci and Saint Laurent
Lvmh's Loro Piana Is Dynamic Thanks To Offering Footwear Personalisation
the Armani and Prada Brands Struggle To Maintain Their Shares
Category Data
Table 1 Sales of Personal Luxury by Category: Value 2014-2019
Table 2 Sales of Personal Luxury by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Personal Luxury: % Value 2014-2018
Table 4 LBN Brand Shares of Personal Luxury: % Value 2015-2018
Table 5 Distribution of Personal Luxury by Format: % Value 2014-2019
Table 6 Forecast Sales of Personal Luxury by Category: Value 2019-2024
Table 7 Forecast Sales of Personal Luxury by Category: % Value Growth 2019-2024
Executive Summary
Growth Is Driven Mainly by Experiential Luxury
Growth Is Hampered by Weaker Domestic Demand But Boosted by Tourism
Automotive Brands and Fashion Designers Lead in Italy
Internet Retailing Continues To Grow As Consumers Seek Omnichannel Experiences
Luxury Goods Set To Record Moderate Growth Thanks To Domestic and Tourist Demand
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2014-2019
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2014-2019
Table 10 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 12 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 13 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 15 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
Summary 1 Research Sources

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