Perfetti Van Melle Group in Packaged Food (World)
Perfetti Van Melle Group ranked 30th among the world’s packaged food companies in 2019. Confectionery has proved to be a tough market, with refined sugar consumption being a global concern. Nevertheless, Perfetti saw sales grow in value over 2014-2019, thanks to diversification in terms of both geographies and categories, a wide distribution network, as well as its capacity for innovation and marketing expertise.
Euromonitor International’s Perfetti Van Melle Group in Packaged Food (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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