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PepsiCo France SNC in Health and Wellness (France)

PepsiCo France SNC in Health and Wellness (France)

Part of PepsiCo France SNC’s strategy is the continuous expansion of its Tropicana brand with a high-end positioning in naturally healthy and fortified/functional beverages through the reference Tropicana Essentials. While its Pepsi brand is facing the structural decline of cola carbonates, the company is nevertheless expected to invest in its sugar free and stevia-based ranges Pepsi Max and Pepsi Next.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning and Focus Categories by Key Functional Ingredients, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
May 2017
Strategic Direction
Key Facts
Summary 1 PepsiCo France SNC: Key Facts
Competitive Positioning
Summary 2 PepsiCo France SNC: Competitive Position 2016

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