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Pepkor Retail (Pty) Ltd in Retailing (South Africa)

Pepkor Retail (Pty) Ltd in Retailing (South Africa)

Pepkor Retailing’s business strategy is based on a “narrow margin, high volume” model and the retailer caters mainly for consumers at lower end of the income spectrum, for whom low prices are the major priority. In addition, Pepkor Retail is expected to register improvements in its brand recognition and perception thanks to the possible opening of new stores. During the forecast period, Pepkor’s strategy is set to focus more on increasing its profitability by making strategic acquisitions and in...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
April 2017
Strategic Direction
Company Background
Digital Strategy
Private Label
Competitive Positioning
Summary 1 Pepkor Retail (Pty) Ltd: Competitive Position 2016

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