There is a growing willingness to experiment within packaging in the US as fast-moving consumer goods players seek to engage consumers via differentiated packaging. Within home care and packaged food, plastic pouches are gaining share from more traditional pack types such as HDPE bottle and metal food cans. Within alcoholic drinks, customised metal beverage cans are performing well, with this pack type shaking off its economy image. Customised and luxury packaging are gaining share in many...
Euromonitor International's Packaging in USA report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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