Market Research Logo

Packaged Food in Greece

Packaged Food in Greece

Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in Greece with research from Euromonitor's team of in-country analysts.


Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.


If you're in the Packaged food industry in Greece, our research will save you time and money while empowering you to make informed, profitable decisions.


When you purchase this report, you also get the data and the content from the category reports in Greece for free.

 

The Packaged food in Greece market research report includes:


Analysis of key supply-side and demand trends

Detailed segmentation of international and local products

Historic volumes and values, company and brand market shares

Five year forecasts of market trends and market growth  

Robust and transparent market research methodology, conducted in-country


Our market research reports answer questions such as:


What is the market size of Packaged food in Greece?

What are the major brands in Greece?

As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?

How is private label performing in the wake of retail consolidation and the global economic hangover?

Do consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders

Track key industry trends, opportunities and threats

Inform your marketing, brand, strategy and market development, sales and supply functions


Packaged Food in Greece - Industry Overview

Executive Summary

Sales of Packaged Food Increase Due To Improving Economic Scenario

Healthier Ingredients Shape Packaged Food Consumption Patterns

Packaged Food Is Becoming More Fragmented

Sklavenitis’ Reopening of Former Carrefour Outlets Leads To Changes in Distribution

Value Growth Hindered by Low Consumer Confidence

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 5 Sales of Packaged Food by Category: Volume 2013-2018

Table 6 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 7 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 8 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 9 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 10 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 11 Penetration of Private Label by Category: % Value 2013-2018

Table 12 Distribution of Packaged Food by Format: % Value 2013-2018

Table 13 Distribution of Packaged Food by Format and Category: % Value 2018

Table 14 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Edible Oils in Greece - Category analysis

Headlines

Prospects

Health and Wellness Trend Leads To Losses

Price Hikes Take Their Toll

Artisanal Products Limit Growth Potential of Branded Products

Competitive Landscape

Elais Unilever Hellas and Minerva Retain Leadership

Private Label Holds the Lion’s Share

Kore Rapidly Gains Category Share

Category Data

Table 18 Sales of Edible Oils by Category: Volume 2013-2018

Table 19 Sales of Edible Oils by Category: Value 2013-2018

Table 20 Sales of Edible Oils by Category: % Volume Growth 2013-2018

Table 21 Sales of Edible Oils by Category: % Value Growth 2013-2018

Table 22 NBO Company Shares of Edible Oils: % Value 2014-2018

Table 23 LBN Brand Shares of Edible Oils: % Value 2015-2018

Table 24 Distribution of Edible Oils by Format: % Value 2013-2018

Table 25 Forecast Sales of Edible Oils by Category: Volume 2018-2023

Table 26 Forecast Sales of Edible Oils by Category: Value 2018-2023

Table 27 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023

Table 28 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in Greece - Category analysis

Headlines

Prospects

Healthy Eating Trend and Wider Availability Boost Sales of Prepared Salads

Frozen Ready Meals Are on the Rise Due To Convenience and Low Prices

Low Penetration and New Launches Benefit Dried Ready Meals

Competitive Landscape

Barba Stathis Retains Leadership in Ready Meals

Growing Importance of the Internet and Celebrity Chefs in Product Promotion

Consumer Shift To Frozen Ready Meals Benefits Some Industry Players

Category Data

Table 29 Sales of Ready Meals by Category: Volume 2013-2018

Table 30 Sales of Ready Meals by Category: Value 2013-2018

Table 31 Sales of Ready Meals by Category: % Volume Growth 2013-2018

Table 32 Sales of Ready Meals by Category: % Value Growth 2013-2018

Table 33 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018  

Table 34 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018

Table 35 NBO Company Shares of Ready Meals: % Value 2014-2018  

Table 36 LBN Brand Shares of Ready Meals: % Value 2015-2018

Table 37 Distribution of Ready Meals by Format: % Value 2013-2018

Table 38 Forecast Sales of Ready Meals by Category: Volume 2018-2023

Table 39 Forecast Sales of Ready Meals by Category: Value 2018-2023

Table 40 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023

Table 41 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in Greece - Category analysis

Headlines

Prospects

Health and Wellness Products Are on the Rise

Home-cooking Trend Creates Fertile Ground for Growth

Greeks Experiment With Exotic Cuisines and Ingredients

Competitive Landscape

Companies Focus on New Product Development and Innovation

Elais Unilever and Kyknos Greek Canning Remain Category Leaders

Longstanding Presence and Local Origins Benefit Kyknos Canning

Category Data

Table 42 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018

Table 43 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018

Table 44 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018

Table 45 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018

Table 46 Sales of Cooking Sauces by Type: % Value 2013-2018

Table 47 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018

Table 48 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018

Table 49 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018

Table 50 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023

Table 51 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023

Table 52 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023

Table 53 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in Greece - Category analysis

Headlines

Prospects

Nutrition Habits Favour Soups But Have A Minor Impact on Growth of Packaged Soup  

Rise in Home Cooking Leads To Further Contraction in Packaged Soup

Consumer Perception of Dehydrated and Instant Soup Further Slowdown Category Sales

Competitive Landscape

Elais Unilever Leads Sales

Private Label Soup Is Not Yet Available in Greece

Poor Consumer Perception Discourage Investment and Innovation

Category Data

Table 54 Sales of Soup by Category: Volume 2013-2018

Table 55 Sales of Soup by Category: Value 2013-2018  

Table 56 Sales of Soup by Category: % Volume Growth 2013-2018

Table 57 Sales of Soup by Category: % Value Growth 2013-2018

Table 58 Sales of Soup by by Leading Flavours: Rankings 2013-2018

Table 59 NBO Company Shares of Soup: % Value 2014-2018

Table 60 LBN Brand Shares of Soup: % Value 2015-2018

Table 61 Distribution of Soup by Format: % Value 2013-2018

Table 62 Forecast Sales of Soup by Category: Volume 2018-2023

Table 63 Forecast Sales of Soup by Category: Value 2018-2023

Table 64 Forecast Sales of Soup by Category: % Volume Growth 2018-2023

Table 65 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in Greece - Category analysis

Headlines

Prospects

Consumption Patterns in Spreads Are Changing

Home Baking Creates New Growth Opportunities

Premiumisation Despite the Ongoing Recession

Competitive Landscape

Mondelez Hellas Retains Category Lead

Bee Culturing Co Pittas Ranks Second in Sweet Spreads

Private Label Products Gain Category Share

Category Data

Table 66 Sales of Sweet Spreads by Category: Volume 2013-2018

Table 67 Sales of Sweet Spreads by Category: Value 2013-2018

Table 68 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018

Table 69 Sales of Sweet Spreads by Category: % Value Growth 2013-2018

Table 70 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018

Table 71 NBO Company Shares of Sweet Spreads: % Value 2014-2018

Table 72 LBN Brand Shares of Sweet Spreads: % Value 2015-2018

Table 73 Distribution of Sweet Spreads by Format: % Value 2013-2018

Table 74 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023

Table 75 Forecast Sales of Sweet Spreads by Category: Value 2018-2023

Table 76 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023

Table 77 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baby Food in Greece - Category analysis

Headlines

Prospects

Baby Food Adversely Impacted by the Country’s Falling Birth Rate

Increase in Breastfeeding Further Affects Volume Growth

Goat Milk Products Introduced in Baby Food

Competitive Landscape

Frieslandcampina Hellas Remains the Leading Player

Nestlé’s Nan Gains Share

Manufacturers Are Investing in Organic Baby Food

Category Data

Table 78 Sales of Baby Food by Category: Volume 2013-2018

Table 79 Sales of Baby Food by Category: Value 2013-2018

Table 80 Sales of Baby Food by Category: % Volume Growth 2013-2018  

Table 81 Sales of Baby Food by Category: % Value Growth 2013-2018

Table 82 NBO Company Shares of Baby Food: % Value 2014-2018

Table 83 LBN Brand Shares of Baby Food: % Value 2015-2018

Table 84 Distribution of Baby Food by Format: % Value 2013-2018

Table 85 Forecast Sales of Baby Food by Category: Volume 2018-2023

Table 86 Forecast Sales of Baby Food by Category: Value 2018-2023

Table 87 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023

Table 88 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Butter and Spreads in Greece - Category analysis

Headlines

Prospects

Consumption of Butter and Spreads Declines

Home Baking A Growth Opportunity?

Health and Wellness Offerings Outperform Standard Products

Competitive Landscape

Elais Unilever Hellas Remains the Clear Category Leader

Domestic Company Minerva Ranks Second

Olympos Gains Share in Butter

Category Data

Table 89 Sales of Butter and Spreads by Category: Volume 2013-2018

Table 90 Sales of Butter and Spreads by Category: Value 2013-2018

Table 91 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018

Table 92 Sales of Butter and Spreads by Category: % Value Growth 2013-2018

Table 93 NBO Company Shares of Butter and Spreads: % Value 2014-2018

Table 94 LBN Brand Shares of Butter and Spreads: % Value 2015-2018

Table 95 Distribution of Butter and Spreads by Format: % Value 2013-2018

Table 96 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023

Table 97 Forecast Sales of Butter and Spreads by Category: Value 2018-2023

Table 98 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023

Table 99 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Cheese in Greece - Category analysis

Headlines

Prospects

Feta Remains the Most Popular Cheese Type But the Category Is Becoming More Fragmented

Unpackaged Cheese Accounts for the Bulk of Sales

Functional Cheeses Offer Growth Potential

Competitive Landscape

Cheese Is Becoming Increasingly Fragmented

Delta’s Dynamic Re-entry Into Cheese Is Set To Boost the Company’s Sales

Private Label Products Remain Strong

Category Data

Table 100 Sales of Cheese by Category: Volume 2013-2018

Table 101 Sales of Cheese by Category: Value 2013-2018

Table 102 Sales of Cheese by Category: % Volume Growth 2013-2018

Table 103 Sales of Cheese by Category: % Value Growth 2013-2018

Table 104 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018

Table 105 Sales of Unprocessed Cheese by Type: % Value 2013-2018

Table 106 NBO Company Shares of Cheese: % Value 2014-2018

Table 107 LBN Brand Shares of Cheese: % Value 2015-2018

Table 108 Distribution of Cheese by Format: % Value 2013-2018

Table 109 Forecast Sales of Cheese by Category: Volume 2018-2023

Table 110 Forecast Sales of Cheese by Category: Value 2018-2023

Table 111 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023

Table 112 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Drinking Milk Products in Greece - Category analysis

Headlines

Prospects

Milk Alternatives Outperforms Dairy Milk

Goat Milk Takes Share From Cow’s Milk

Competitive Landscape

Delta Foods Leads the Category

Alpro Continues To Dominate Milk Alternatives

Drinking Milk Products Is Becoming More Fragmented

Category Data

Table 113 Sales of Drinking Milk Products by Category: Volume 2013-2018

Table 114 Sales of Drinking Milk Products by Category: Value 2013-2018

Table 115 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018

Table 116 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018

Table 117 NBO Company Shares of Drinking Milk Products: % Value 2014-2018

Table 118 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018

Table 119 Distribution of Drinking Milk Products by Format: % Value 2013-2018

Table 120 Forecast Sales of Drinking Milk Products by Category: Volume 2018-2023

Table 121 Forecast Sales of Drinking Milk Products by Category: Value 2018-2023

Table 122 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023

Table 123 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2018-2023

Yoghurt and Sour Milk Products in Greece - Category analysis

Headlines

Prospects

Maturity Hinders the Performance of Plain Yoghurt While Growth Opportunities Derive From Health and Wellness-positioned Products

Flavoured Yoghurt Set To Outperform Plain Thanks To An Increase in Product Variety

High-in-protein Products Under the Spotlight

Competitive Landscape

Fage Continues To Lead Yoghurt

Kri Kri Continues To Steadily Gain Share

Yoghurt Is Becoming More Fragmented

Category Data

Table 124 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018

Table 125 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018

Table 126 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018

Table 127 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

Table 128 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018

Table 129 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018

Table 130 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018

Table 131 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018

Table 132 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023

Table 133 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023

Table 134 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023

Table 135 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Other Dairy in Greece - Category analysis

Headlines

Prospects

the Healthy Living Trend Shapes Consumption Patterns

Condensed Milk Continues To Struggle

Chilled Dairy Desserts Becomes More Fragmented

Competitive Landscape

Frieslandcampina Hellas Remains the Clear Category Leader

Arla Foods Introduces the First Fortified Product in Fromage Frais and Quark

Category Data

Table 136 Sales of Other Dairy by Category: Volume 2013-2018

Table 137 Sales of Other Dairy by Category: Value 2013-2018

Table 138 Sales of Other Dairy by Category: % Volume Growth 2013-2018

Table 139 Sales of Other Dairy by Category: % Value Growth 2013-2018

Table 140 Sales of Cream by Type: % Value 2013-2018

Table 141 NBO Company Shares of Other Dairy: % Value 2014-2018

Table 142 LBN Brand Shares of Other Dairy: % Value 2015-2018

Table 143 Distribution of Other Dairy by Format: % Value 2013-2018

Table 144 Forecast Sales of Other Dairy by Category: Volume 2018-2023

Table 145 Forecast Sales of Other Dairy by Category: Value 2018-2023

Table 146 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023

Table 147 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Chocolate Confectionery in Greece - Category analysis

Headlines

Prospects

Health and Wellness Drives Developments; Stevia Products Under the Spotlight

Dark Chocolate Set To Outperform Milk and Filled

Portion-control and New Product Will Drive Growth in Chocolate Pouches and Bags

Competitive Landscape

Ion Cocoa & Chocolate Manufacturers SA Leads Sales

New Products Are the Key Growth Driver

Private Label Products Lose Share

Category Data

Table 148 Sales of Chocolate Confectionery by Category: Volume 2013-2018

Table 149 Sales of Chocolate Confectionery by Category: Value 2013-2018

Table 150 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018

Table 151 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018

Table 152 Sales of Chocolate Tablets by Type: % Value 2013-2018

Table 153 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018

Table 154 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018

Table 155 Distribution of Chocolate Confectionery by Format: % Value 2013-2018

Table 156 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023

Table 157 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023

Table 158 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023

Table 159 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

Gum in Greece - Category analysis

Headlines

Prospects

Sugar-free Products Dominate Gum Sales in Greece

the Recession Takes Its Toll on Gum Sales in Greece

Packaging Plays A Pivotal Role in Consumer Choice

Competitive Landscape

Mondelez Hellas SA Leads Category Sales

Elma Benefits From Strong Investment

Branded Products Outperform Private Label

Category Data

Table 160 Sales of Gum by Category: Volume 2013-2018

Table 161 Sales of Gum by Category: Value 2013-2018

Table 162 Sales of Gum by Category: % Volume Growth 2013-2018

Table 163 Sales of Gum by Category: % Value Growth 2013-2018

Table 164 Sales of Gum by Flavour: Rankings 2013-2018

Table 165 NBO Company Shares of Gum: % Value 2014-2018

Table 166 LBN Brand Shares of Gum: % Value 2015-2018

Table 167 Distribution of Gum by Format: % Value 2013-2018

Table 168 Forecast Sales of Gum by Category: Volume 2018-2023

Table 169 Forecast Sales of Gum by Category: Value 2018-2023

Table 170 Forecast Sales of Gum by Category: % Volume Growth 2018-2023

Table 171 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Sugar Confectionery in Greece - Category analysis

Headlines

Prospects

Shrinking Disposable Incomes and Health and Wellness Hinder Growth in Sugar Confectionery

Slightly Better Prospects for Other Sugar Confectionery

Changes in the Retailing Landscape Take A Toll on Sales

Competitive Landscape

Mondelez Hellas Leads Sales, Followed by Perfetti Van Melle

Domestic Companies Gain Share

Private Label Products Lose Share To Branded Ones

Category Data

Table 172 Sales of Sugar Confectionery by Category: Volume 2013-2018

Table 173 Sales of Sugar Confectionery by Category: Value 2013-2018

Table 174 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018

Table 175 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018

Table 176 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018

Table 177 NBO Company Shares of Sugar Confectionery: % Value 2014-2018

Table 178 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018

Table 179 Distribution of Sugar Confectionery by Format: % Value 2013-2018

Table 180 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023

Table 181 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023

Table 182 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023

Table 183 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

Ice Cream and Frozen Desserts in Greece - Category analysis

Headlines

Prospects

Tourism and Long Summer Season Create Growth Opportunities

Co-branded Products Under the Spotlight

Reduced Sugar Products Gain Share

Competitive Landscape

Kri Kri SA the Best Performer in Ice Cream in Growth Terms

the Global Merger of Nestlé’s Ice Cream Division With Froneri Ends Local Production

Changes in Rankings Evident in 2017/2018

Category Data

Table 184 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018

Table 185 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018

Table 186 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018

Table 187 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018

Table 188 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018

Table 189 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018

Table 190 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018

Table 191 NBO Company Shares of Ice Cream: % Value 2014-2018

Table 192 LBN Brand Shares of Ice Cream: % Value 2015-2018

Table 193 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018

Table 194 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018

Table 195 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018

Table 196 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018

Table 197 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018

Table 198 Distribution of Ice Cream by Format: % Value 2013-2018

Table 199 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023

Table 200 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023

Table 201 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023

Table 202 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

Savoury Snacks in Greece - Category analysis

Headlines

Prospects

Chipita’s Dynamic Performance Stimulates Growth in Salty Snacks

Health and Wellness Influences Developments in Savoury Snacks .

Supermarkets Take Share From Independent Small Grocers and Kiosks

Competitive Landscape

Smaller Players Outperform Multinational Tasty Foods, But It Remains the Category Leader

Branded Products Gain Share at the Expense of Private Label

Local Flavour Innovations and Miniaturisation Used in New Product Developments

Category Data

Table 203 Sales of Savoury Snacks by Category: Volume 2013-2018

Table 204 Sales of Savoury Snacks by Category: Value 2013-2018

Table 205 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018

Table 206 Sales of Savoury Snacks by Category: % Value Growth 2013-2018

Table 207 NBO Company Shares of Savoury Snacks: % Value 2014-2018

Table 208 LBN Brand Shares of Savoury Snacks: % Value 2015-2018

Table 209 Distribution of Savoury Snacks by Format: % Value 2013-2018

Table 210 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023  

Table 211 Forecast Sales of Savoury Snacks by Category: Value 2018-2023

Table 212 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023

Table 213 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

Sweet Biscuits, Snack Bars and Fruit Snacks in Greece - Category analysis

Headlines

Prospects

Health and Wellness Drives Developments in Sweet Biscuits, Snack Bars and Fruit Snacks

Fruit and Nuts Under the Spotlight

Unpackaged Products Pose An Obstacle To Growth

Competitive Landscape

the Competitive Landscape of Snack Bars Is Becoming More Fragmented

Brands That Tap Into the Healthy Living Trend Are the Best Performers

Sdoukos SA and Violanta SA Are the Fastest Growing Domestic Players

Category Data

Table 214 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018

Table 215 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018

Table 216 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018

Table 217 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018

Table 218 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018

Table 219 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018

Table 220 NBO Company Shares of Sweet Biscuits: % Value 2014-2018

Table 221 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018

Table 222 NBO Company Shares of Snack Bars: % Value 2014-2018

Table 223 LBN Brand Shares of Snack Bars: % Value 2015-2018  

Table 224 NBO Company Shares of Fruit Snacks: % Value 2014-2018

Table 225 LBN Brand Shares of Fruit Snacks: % Value 2015-2018

Table 226 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018

Table 227 Distribution of Sweet Biscuits by Format: % Value 2013-2018

Table 228 Distribution of Snack Bars by Format: % Value 2013-2018

Table 229 Distribution of Fruit Snacks by Format: % Value 2013-2018

Table 230 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023

Table 231 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023

Table 232 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023

Table 233 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

Baked Goods in Greece - Category analysis

Headlines

Prospects

Baked Goods Impacted by Growing Maturity

Rusks Gain Sales Share Within Leavened Bread

Health and Wellness Trend Impacting Baked Goods

Competitive Landscape

Artisanal Products Dominate Sales

Prominence of Rusks Creating Room for New Players

Strongest Launches Tap Premiumisation and Health and Wellness Trends

Category Data

Table 234 Sales of Baked Goods by Category: Volume 2013-2018

Table 235 Sales of Baked Goods by Category: Value 2013-2018  

Table 236 Sales of Baked Goods by Category: % Volume Growth 2013-2018

Table 237 Sales of Baked Goods by Category: % Value Growth 2013-2018

Table 238 Sales of Pastries by Type: % Value 2013-2018

Table 239 NBO Company Shares of Baked Goods: % Value 2014-2018

Table 240 LBN Brand Shares of Baked Goods: % Value 2015-2018

Table 241 Distribution of Baked Goods by Format: % Value 2013-2018

Table 242 Forecast Sales of Baked Goods by Category: Volume 2018-2023

Table 243 Forecast Sales of Baked Goods by Category: Value 2018-2023

Table 244 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023

Table 245 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in Greece - Category analysis

Headlines

Prospects

Health and Wellness Trend Boosting Breakfast Cereals

Prices Continue To Rise, Despite Promotional Campaigns

Home Baking – Threat Or Growth Driver?

Competitive Landscape

Nestlé Hellas Leads Sales

Introflex Gains Sales Share

Private Label Sales Increase in 2018  

Category Data

Table 246 Sales of Breakfast Cereals by Category: Volume 2013-2018

Table 247 Sales of Breakfast Cereals by Category: Value 2013-2018

Table 248 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018

Table 249 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018

Table 250 NBO Company Shares of Breakfast Cereals: % Value 2014-2018

Table 251 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018

Table 252 Distribution of Breakfast Cereals by Format: % Value 2013-2018

Table 253 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023

Table 254 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023

Table 255 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023

Table 256 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in Greece - Category analysis

Headlines

Prospects

Shift Away From Foodservice Boosts Frozen Processed Vegetables Sales  

Health and Wellness Trend Benefits Shelf Stable Vegetables

Frozen Fruit on the Rise

Competitive Landscape

Companies Focus on Innovation and New Product Launches

Shift Towards Higher Nutritional Options

Fresh Processed Vegetables, An Emerging Area

Category Data

Table 257 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018

Table 258 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018

Table 259 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018

Table 260 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018

Table 261 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018

Table 262 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018

Table 263 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018

Table 264 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018

Table 265 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023

Table 266 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023

Table 267 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023

Table 268 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in Greece - Category analysis

Headlines

Prospects

Low Consumer Confidence Hindering Growth

Frozen Processed Meat Gaining Ground

Healthy Eating Trend Boosts Shelf Stable Seafood Sales

Competitive Landscape

New Players Enter Frozen Processed Meat

Creta Farm Leads Processed Meat and Seafood

Consolidation Within Chilled Processed Meat

Category Data

Table 269 Sales of Processed Meat and Seafood by Category: Volume 2013-2018

Table 270 Sales of Processed Meat and Seafood by Category: Value 2013-2018

Table 271 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018

Table 272 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018

Table 273 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018

Table 274 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018

Table 275 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018

Table 276 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018

Table 277 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018

Table 278 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018

Table 279 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018

Table 280 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018

Table 281 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023

Table 282 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023

Table 283 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023

Table 284 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in Greece - Category analysis

Headlines

Prospects

Pasta Set To Remain the Favourite Staple

Added Value Products Drive Growth in Rice

Noodles Sales Continue To Grow Due To Low Penetration

Competitive Landscape

Barilla Hellas Retains Leadership in Pasta, Rice, Noodles

Ev Ge Pistiolas Leads Rice Sales

Flavour Factory Leads Noodles, Followed by Nestlé Hellas

Category Data

Table 285 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018

Table 286 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018

Table 287 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018

Table 288 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018

Table 289 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018

Table 290 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018

Table 291 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018

Table 292 NBO Company Shares of Rice: % Value 2014-2018

Table 293 LBN Brand Shares of Rice: % Value 2015-2018

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report