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Oral Care in Taiwan


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Oral Care in Taiwan

Thanks to the ageing population among whom gums naturally recede, awareness of the importance of gum care has risen, with more consumers looking for “professional” and reliable oral care products. Sensodyne benefits from having a professional image and is considered an expert in oral care compared to other large brands such as Colgate and Darlie. It also offers products specifically designed to treat gum disease and support gum care. Moreover, Sensodyne is positioned at higher unit prices and ra...

Euromonitor International's Oral Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Oral Care in Taiwan
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Demand for Professional Gum Care Is on the Rise
Natural Ingredients the Newest Trend in Toothpaste
Toothpaste and Manual Toothbrushes Remain Products of Necessity
Competitive Landscape
Hawley & Hazel Chemical Maintains Its Outright Lead in Oral Care
Private Label Present in Dental Floss and Benefits From New Launch
Category Most Heavily Populated by International Players
Category Data
Table 1 Sales of Oral Care by Category: Value 2013-2018
Table 2 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 3 Sales of Toothbrushes by Category: Value 2013-2018
Table 4 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 6 NBO Company Shares of Oral Care: % Value 2014-2018
Table 7 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
Table 9 LBN Brand Shares of Toothpaste: % Value 2015-2018
Table 10 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 12 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Executive Summary
Slowdown in Value Growth Due To Sluggishness in Colour Cosmetics
Premiumisation Apparent in Some Beauty and Personal Care Categories
Global Multinationals L'oréal and Procter & Gamble Maintain Industry Lead
Increasing Consumer Sophistication Seen in Several New Launches
Positive Growth Is Set for Forecast Period
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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