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Oral Care in Latvia

Oral Care in Latvia

In the past, oral care sales were generally limited to manual toothbrushes and standard toothpaste. In line with this, most people favoured basic, low-cost products with little or no added value. However, with income levels on the rise, there is rising demand for products which represent higher quality and superior functionality. This is part of the overall premiumisation trend which continues to be seen across the Latvian beauty and personal care industry.

Euromonitor International's Oral Care in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Oral Care in Latvia
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Increasing Focus on Higher Quality Continues To Support Value Growth in Oral Care
More Serious Approach To Oral Care Ensures Positive Sales Growth Despite Maturity
Demand Expands From Core Categories As Consumers Become Interested in Wider Range of Oral Care Products
Competitive Landscape
the Higher End of the Competitive Environment Remains Stable, While the Lower End Remains Fragmented
Ecodenta Expands Its Product Range With Several New Launches in 2018
Local and Regional Players Likely To Make Headway During the Forecast Period
Category Data
Table 1 Sales of Oral Care by Category: Value 2013-2018
Table 2 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 3 Sales of Toothbrushes by Category: Value 2013-2018
Table 4 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 6 NBO Company Shares of Oral Care: % Value 2014-2018
Table 7 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 8 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 10 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 12 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Executive Summary
Improving Economy, Rising Income Levels and Freer Spending All Support Sales Growth
Sales of Natural and Organic Products Continue To Gather Pace
Major Multinationals Remain in the Lead Despite the Increasingly Stiff Challenge From Emerging Local Players
New Product Development in 2018 Focuses on Natural Products Offered by Local Players
Few Major Changes Expected Over the Forecast Period, With Sales Set To Continue Rising Slowly But Steadily
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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