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Oral Care in Kazakhstan

Oral Care in Kazakhstan

In Kazakhstan, toothpaste continues to lead oral care sales, with consumers perceiving products in this area as being essential everyday use items. The frequent usage of toothpaste by people of all ages, gender and income levels continues to help boost sales. Considering the popularity of different toothpaste types, total care/complete care toothpaste led sales in 2017, followed by toothpaste with whitening and fresh breath properties.

Euromonitor International's Oral Care in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


ORAL CARE IN KAZAKHSTAN
Euromonitor International
May 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Toothpaste Continues To Be Considered An Essential Product
Growing Demand for Natural Oral Care
Population Growth and Urbanisation Fuelling Sales
Competitive Landscape
International Companies Continue To Dominate Oral Care
Changing Marketing Strategies
Opportunities for Private Label Players
Category Data
Table 1 Sales of Oral Care by Category: Value 2012-2017
Table 2 Sales of Oral Care by Category: % Value Growth 2012-2017
Table 3 Sales of Toothbrushes by Category: Value 2012-2017
Table 4 Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
Table 6 NBO Company Shares of Oral Care: % Value 2013-2017
Table 7 LBN Brand Shares of Oral Care: % Value 2014-2017
Table 8 Forecast Sales of Oral Care by Category: Value 2017-2022
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
Table 10 Forecast Sales of Toothbrushes by Category: Value 2017-2022
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
Executive Summary
Stable Performance in 2017
Growing Demand for More Natural Brands
International Manufacturers Continue To Lead Sales
Focus on New Product Launches in 2017
Moderate Development Over Forecast Period
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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