Oral care in Guatemala recorded retail value sales of GTQ787 million in 2016, with current value growth of 9%. The introduction of small pack sizes that are affordable have promoted a stronger penetration of oral care, with toothpaste mainly benefiting with strong demand from lower-income consumers. Amongst mid- to high-end consumers, there is already strong penetration of many products, so leading companies such as Colgate-Palmolive are increasingly relying on new product launches and innovatio...
Euromonitor International's Oral Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Oral Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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