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Oral Care in Croatia

Oral Care in Croatia

The alarming situation in oral care in Croatia is shown most clearly by the fact that an average Croatian adult uses no more than three tubes of toothpaste during the entire year. Also, only 90% of all Croatian households report purchasing at least one oral care product annually. The disturbing conclusion from this is that every 10th household does not use any oral care products. The medical professional community has for some time been warning the public about the worrisome state of oral care a...

Euromonitor International's Oral Care in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Oral Care in Croatia
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Only Three Tubes of Toothpaste Per Capita Annually
Price Promotions Are the Most Important Tool
Manufacturers Are Running Out of Unique Selling Propositions
Competitive Landscape
the Plidenta Brand Changes Ownership
Multinationals Are Gaining Importance
Shelf Share Equals Value Share
Category Data
Table 1 Sales of Oral Care by Category: Value 2013-2018
Table 2 Sales of Oral Care by Category: % Value Growth 2013-2018
Table 3 Sales of Toothbrushes by Category: Value 2013-2018
Table 4 Sales of Toothbrushes by Category: % Value Growth 2013-2018
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
Table 6 NBO Company Shares of Oral Care: % Value 2014-2018
Table 7 LBN Brand Shares of Oral Care: % Value 2015-2018
Table 8 Forecast Sales of Oral Care by Category: Value 2018-2023
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
Table 10 Forecast Sales of Toothbrushes by Category: Value 2018-2023
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023
Executive Summary
Growth Continues, But at A Slower Pace
Natural Ingredients and No Preservatives Are Important
the Rise of Local Players
Bloggers and Influencers Shape New Product Launches
Moderate Value Growth Is Expected
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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