In a highly competitive category, brand manufacturers are focusing on developing new products with additional functionality. For example, under its Crest brand, Procter & Gamble offers Crest Pro-Health Advanced, which targets issues such as cavities, gingivitis, acid erosion, sensitivity and plaque while also whitening teeth and freshening breath. This represents a significant step forward from the company’s original Crest Cavity Protection toothpaste, which was said to “Help stop cavities befor...
Euromonitor International's Oral Care in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Oral Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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